If you’re spending $100,000+ on marketing and still not seeing ROI across channels, the problem isn’t strategy — it’s the absence of RevOps.
Modern marketing demands more than execution — it requires operational clarity. Without a centralized Revenue Operations (RevOps) system, your campaigns, content, analytics, and sales touchpoints become disconnected, leading to wasted spend and untrackable results.
Why Strategy Alone Can’t Save You
Even with the right tactics, budgets over $100K often underperform because:
- Different teams use different tools, report to different dashboards, and chase different KPIs.
- Without a unifying layer, there’s no ownership of revenue, just disconnected motions.
- Leaders don’t have visibility into what’s working — or what’s just noise.
That’s why RevOps is the unlock: it connects every motion into a single, ROI-producing engine.
Proof: The Cost of Misalignment
Key Stats
– Companies with 50+ employees tend to have marketing budgets exceeding $100,000/year (BDC).
– 40%–60% of digital marketing budgets are wasted, largely due to non-human traffic, poor placement/viewability, and the misuse of marketing tools (Proxima).
– Companies that implement RevOps frameworks see:
- 100–200% ROI increases in digital marketing
- 30% GTM cost reductions
- 58% faster revenue growth and 72% higher profitability from pipeline alignment
(BCG & LSA Global Reports).
Tek POV: Why This Works Every Time
Tek’s RevOps Engine consolidates every piece of your marketing and growth stack into one measurable system — covering:
- Brand → Performance → Content → CRM → Attribution
- Strategy connected to OKRs and real-time dashboards
- Role clarity, AI workflows, and channel-specific playbooks
💡 This isn’t a theory — it’s a tested framework.
We’ve helped clients double organic traffic, retain 100% of key accounts, and eliminate unnecessary spend by fully aligning their marketing systems — transforming underperforming budgets into measurable growth engines.
Read more in our Case Studies.
