IMIG, a fast-growing video marketing agency, had strong creative output, but its backend systems weren’t keeping up. Inefficient CRM use, scattered campaign reporting, and manual processes were holding the team back from scaling. They partnered with Tek Enterprise to implement automation, improve reporting visibility, and bring operational clarity to their entire marketing stack.
Client
IMIG
Date
2022-2025
Services
Automation & Workflow Design
Website Development & Management
Sales Process Optimization
CDP Integration
Strategic Method Development
Content Strategy & Production
Marketing Matrix Design
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Streamlined backend operations with custom workflows using tools like Sprout Social and Notion to manage content fulfillment, reporting, and production timelines.
Built and hosted a modern, fast-loading site to reflect IMIG’s capabilities and support lead capture from both organic and campaign-driven traffic.
Analyzed and restructured their CRM pipeline to improve visibility, reduce manual tasks, and improve follow-up on qualified leads.
Collaborated with IMIG to create the Social ROI Method, a proprietary video marketing framework that connects creative content to measurable outcomes. This method became the foundation for IMIG’s lead generation strategy, client onboarding process, and brand positioning—delivered as both an internal system and a downloadable eBook.
Integrated a centralized customer data platform to align sales activity, automate lead scoring, and enable personalized outreach.
Developed thought leadership articles, product messaging, and a lead generation eBook designed to capture prospects through an inbound funnel.
Designed branded visuals for IMIG and its clients, including social media flyers, cover images, and post templates to ensure brand consistency and performance across channels
Eliminate bottlenecks in client onboarding and campaign delivery.
Improve campaign performance tracking and analytics reporting.
Personalize outreach using behavioral and profile-based triggers.
Centralize data for sales, content, and fulfillment in one integrated ecosystem.
Build a scalable, repeatable workflow for content production and reporting.
Position IMIG as a tech-enabled agency ready to serve a growing client base.
Tek Enterprise deployed its proprietary framework to bring order to IMIG’s operations and position the agency for scalable growth. By integrating automation tools, centralizing data, and aligning workflows, IMIG moved from reactive operations to predictive, data-backed growth systems.
Client Testimonial
Pat Imig
IMIG Communications CEO
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