Case Study

Scaling Marketing Agency Operations

Doubling Clientele Through Smarter Systems

IMIG, a fast-growing video marketing agency, had strong creative output, but its backend systems weren’t keeping up. Inefficient CRM use, scattered campaign reporting, and manual processes were holding the team back from scaling. They partnered with Tek Enterprise to implement automation, improve reporting visibility, and bring operational clarity to their entire marketing stack.

Client

IMIG

Date

2022-2025

Services

Automation & Workflow Design

Website Development & Management

Sales Process Optimization

CDP Integration

Strategic Method Development

Content Strategy & Production

Marketing Matrix Design

Share It

Services

what we delivered.

Automation & Workflow Design

Streamlined backend operations with custom workflows using tools like Sprout Social and Notion to manage content fulfillment, reporting, and production timelines.

Website Development & Management

Built and hosted a modern, fast-loading site to reflect IMIG’s capabilities and support lead capture from both organic and campaign-driven traffic.

Sales Process Optimization

Analyzed and restructured their CRM pipeline to improve visibility, reduce manual tasks, and improve follow-up on qualified leads.

Strategic Method Development

Collaborated with IMIG to create the Social ROI Method, a proprietary video marketing framework that connects creative content to measurable outcomes. This method became the foundation for IMIG’s lead generation strategy, client onboarding process, and brand positioning—delivered as both an internal system and a downloadable eBook.

CDP Integration & CRM Restructuring

Integrated a centralized customer data platform to align sales activity, automate lead scoring, and enable personalized outreach.

Product & Thought Leadership Content

Developed thought leadership articles, product messaging, and a lead generation eBook designed to capture prospects through an inbound funnel.

Graphic Design for Marketing Assets

Designed branded visuals for IMIG and its clients, including social media flyers, cover images, and post templates to ensure brand consistency and performance across channels

what we delivered: seo-optimized content

Objectives

why it mattered.

  • Eliminate bottlenecks in client onboarding and campaign delivery.

  • Improve campaign performance tracking and analytics reporting.

  • Personalize outreach using behavioral and profile-based triggers.

  • Centralize data for sales, content, and fulfillment in one integrated ecosystem.

  • Build a scalable, repeatable workflow for content production and reporting.

  • Generate qualified leads through value-driven content like eBooks.
  • Position IMIG as a tech-enabled agency ready to serve a growing client base.

what we delivered: branding & Creative design

Solution

how we solved it.

Tek Enterprise deployed its proprietary framework to bring order to IMIG’s operations and position the agency for scalable growth. By integrating automation tools, centralizing data, and aligning workflows, IMIG moved from reactive operations to predictive, data-backed growth systems.

1. Audit
IMIG was operating with disconnected tools and no consistent campaign tracking.

We conducted a full audit of their CRM, analytics tools, and workflow stack, identifying inefficiencies and manual pain points.

This surfaced opportunities to unify sales, scheduling, and content fulfillment around a centralized framework.
2. Procure
We implemented Sprout Social for campaign planning and analytics, and built a video content workspace in Notion to manage production.

Reorganized CRM pipelines and integrated CDP data to automate lead capture and segmentation.

Co-developed the Social ROI Methodology, packaged as a lead-generating eBook. Positioned the asset as a high-value funnel entry point to educate and convert prospects.
3. Innovate
We activated automation across key touchpoints—from content delivery to follow-up messaging.

IMIG doubled its client base in under 12 months.

Reporting and campaign visibility improved dramatically, empowering faster decisions and better client outcomes.

The agency now runs on an integrated system built for scale—without adding headcount.

what we delivered: website

Client Testimonial

"Working with Tek Enterprise helps our company thrive. Not only are we future-proofing our company in the present and for the long haul, our business is growing! We doubled our clientele in one year working with Tek. Highest recommendation!"

Pat Imig

IMIG Communications CEO

Curious how content, systems, and strategy combined to create IMIG’s best-performing funnel to date?

We’ve compiled the complete results in an extended report.

What people say

See what other clients are saying—real feedback that builds trust and showcases our impact.

Let’s build your own success story.

We don’t do one-size-fits-all. Let’s build a strategy tailored to your business goals, and make the next case study about you.